AI + Product — Generative AI product building
AI is not just something I use. It's part of how I build.
I use Generative AI across the product lifecycle — from discovery and research to UX, prototyping, development and product marketing.
- Product Management
- UI/UX
- Generative AI
- Product Strategy
- Product Marketing
- Execution
How I use AI in a build
- Prompt
- AI
- Idea
- Prototype
- Product
AI Product Discovery
Open up the problem space before committing to a solution.
- Explore problem spaces
- Generate hypotheses
- Identify opportunities
- Synthesize early research
- Explore possible solutions
AI Product Strategy
Shape opportunities into a direction a team can execute.
- Structure product opportunities
- Explore product directions
- Develop MVP concepts
- Compare solution approaches
- Support prioritization
Prompt Engineering
Structured prompting as a repeatable product practice.
- Explore ideas
- Create product specifications
- Generate UX concepts
- Improve workflows
- Accelerate product development
AI UX
Design the experience around the intelligence, not the other way round.
- Explore user journeys
- Create conversational experiences
- Identify UX opportunities
- Prototype AI interactions
AI Prototyping
Rapidly turn product ideas into interactive prototypes using AI-assisted development tools.
Generative AI
Build and experiment with products powered by Generative AI.
- FreBob
- TailorVerseAI
- Other AI-assisted product experiments
Conversational AI
Design conversational experiences around user needs rather than technology alone.
AI Workflow Design
Think through how AI can reduce repetitive work and improve product workflows.
AI tools I build with
- ChatGPT
- Google Gemini
- Lovable
- Vercel
- Supabase
- GitHub
Great products start with people, not features.
My approach combines product thinking, UX, business context and rapid experimentation.
The full product lifecycle
- User
- Problem
- Research
- UX
- UI
- Prototype
- Build
- Iterate
Built most of it on a phone.
I researched, designed, prototyped and shipped most of these products from a mobile phone.
It taught me to work small, move fast and keep the product simple. The tool never decides the quality of the thinking.
- Mobile-first building
- Product research
- UX/UI design
- AI-assisted development
SMALL SCREEN.
REAL PRODUCTS.
SAME
STANDARD.